| Fully exectuted
and managed for the benefit of the hotel’s bottom line by
Boomerang Marketing, Africa’s favourite loyalty services provider.
HotelWorks™ is tailored to
the unique requirements of your particular hotel.
HotelWorks™ can be implemented
as a F&B and Hotel facilities revenue programme - directly increasing
the revenues of the hotel. Measurably.
Where necessary, the solution be
implemented without any cost to the hotel and be funded from membership
fees paid by joining members.
HotelWorks™ employs many advanced
technological features and hardware or software options to easily
integrate with existing front of house and pos systems used in the
hotel.
It can provide the marketing intelligence
to allow segmentation of members and personalized communications
to members based on member interests and needs.
The programme is intended to drive
business throughout the year, thereby leaving the hotel less vulnerable
to seasonal occupancy trends.
HotelWorks™ can be targeted at the local business and professional
community living within self drive proximity of the HOTEL and can
be specifically positioned to drive restaurant and hotel facility
revenues.
Where HotelWorks™ is used to
increase spend from the local business community it can be structured
to compliment existing destination loyalty marketing programmes
already in place at the hotel.
This makes HotelWorks™ not
only ideal for hotel groups, but also for hotels which are part
of global or national hotel groups!
HotelWorks™ can be used to
alleviate low season pressures by providing a database of qualified
hotel prospects that can be tapped year round with promotional and
other offers to encourage spend at the hotel and facilities of the
hotel.
We have become a favorite service
provider to for hotels, spa’s because we:
• win new guests for the hotel
and acquire members for the programme – fast.
• Retain profitable guests for the hotel.
• Increase spend of guests at the hotel.
• Deliver measurable profits for our clients. |